Internet Marketing
The internet is a phenomenal levelling
field, allowing you to sit right up there next to Amazon in a Google search. You just need to make sure those searches can find you. Our internet marketing services do exactly this, bringing in more visitors and thus more business.
Search Engine Optimisation (SEO)
Type “online software development” into Google. You'll get about one hundred and forty million results. If your website isn't listed on the first one or two pages, then the chances are your potential customer will never even know your site exists. Good SEO is about getting you as close to the top of that list as possible – and we're experts at making that happen.
There are three elements to great SEO: how the website is built, the content on the website and the links to and within the site. The first of these elements comes included with all of our website builds, for free and as standard. After that, we always work as closely as we can with our clients to address the second and third elements, creating content that search engines love and links that get you noticed.
Here's a guide we recently wrote that demonstrates just how passionate we are about the centrality and practice of Search Engine Optimisation. And even if we're not building you a website from scratch, we may also be able to assist with your existing site. Just give us a call to discuss how we can help.
Pay Per Click (PPC) Advertising
Pay Per Click refers to internet advertising where the advertiser is charged 'per click'. This means you only pay for the people who see your advert, click on it, and are transported to your website. You can even track their subsequent actions and the campaign's success. We know the systems that work and the ones that don't. We can help you start a campaign, give you advice on running it, or run it for you.
Email Distribution
Does email direct marketing work? The answer is yes... and no. Or to put it another way, if you do it well, then yes. Do it badly and you're wasting time and money. We can help you create and send direct mail that has the right content aimed at the right people, and even provide easy-to-use tools that place you in direct control.
