client reynolds
website www.letsgrazereynolds.co.uk
sector delicious food
Reynolds
At Reynolds they do things differently. They like to eat little and often and serve up foody items in smaller portions - it's eating, but a bit more fun. With a shop in the West End of London and another in the works, Reynolds wanted to spread the word on the World Wide Web.
We first found Reynolds through their wonderful bags, which bobbed around our building on the way to neighbouring offices. It didn't take us long to discover the food inside them and, of course, Mr and Mrs Reynolds themselves. We love to work with exciting brands, and were delighted to team up with Aaron O'Donnell, the brains behind it.
Aaron wanted to recreate Reynolds' eclectic nature online and incorporate some branding that had not yet been used. We worked with him to define the technical aspects of the site and ensure that it could accommodate the necessary content, without compromising the design.
Behind the scenes, Mr and Mrs Reynolds use the SAV Content Manager to make sure the site's as fresh as their sandwiches. Most importantly, the soup menus on the front page are updated weekly, keeping an army of aficionados right up to date and saving them those pre-lunch 'what-soup-is-it-today' phone calls!
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