Analytics
So you've got a shiny new website and you absolutely love it. The question is, do your visitors? We all need to collect information to help us improve our services, but sometimes it’s difficult to get the right information and know how to use it. SAV Analytics is a clever system that can help.
Website Analytics
We can tell you how visitors are using the site, which pages they're spending most time on and much much more. In effect, you can get clear insight into what's working well and what might need a bit of a polish. It's this data that will help us create the perfect online strategy for you and your company, directly responding to your visitors behaviour and needs. And the best thing is, unlike some other companies, SAV offer access to this service to all of our customers as standard and for free.
SAV Analytics tracks visitor numbers, unique users, page impressions and much more. To make sure that the information is perfectly clear (and therefore useful), the system plots the path of every individual visitor through your site, telling you where they came from, what search term they entered into Google to get there and ranks your pages by popularity. We can help you make sense of all this information and then we can help you use it, making your site and your marketing campaigns even more effective.
The information can be accessed through your user friendly SAV Account and you can also receive detailed analysis via daily, weekly or monthly email. Whatever works best for you.
If you'd like us to work with you to develop this info into an integrated or digital marketing strategy, then we're always on hand to help you take the next step.
Email marketing statistics
Once you've sent an email campaign it can seem like it's just been swallowed up by the internet. Our tracking software helps you find out exactly how well each piece of mail has done, putting you back in touch with your consumers. Your personal SAV Account helps you analyse the success of your email marketing campaigns by tracking who opened the email, when they did it, what they clicked on and even allows you to manage and segment your subscribers.
Once you have this data, you can adapt your strategy to make sure that your next campaign reaches further and performs even better. Find out more on our approach to email marketing here.
Account Activity
We believe in personal service, and that means that each and every one of our clients gets their own personal SAV Account. It's accessible through our site, so you can log on and check in with what's been happening. Track activity on your account; get a detailed breakdown of any projects we're delivering for you, logs of outstanding charges as well as your account balance. All in one easy to use place.
And if you've got any queries, we're always happy to have a chat.